Online Marketing Tips by Peggy McColl

Work Expands to the Time Allotted

posted by peggy in 2010, Announcements, Marketing on December 31, 2010

How do you keep your project on schedule? What planning methods do you use? How do you organize your day to be the most productive?

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Make New Year’s Resolutions That Stick

posted by peggy in 2010, Announcements, Marketing on December 28, 2010

Make New Year’s Resolutions That Stick
 
Would you like to have New Year’s Resolutions that you actually stick to….and achieve?
 
It is important to understand why we don’t stick to our new year’s resolutions. It isn’t because we aren’t committed or we don’t have a deep longing to make a change in our lives.
 
In simple terms, the reason [...]

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Take Your Eye Off the Ball and You’ll be Left Playing Alone

posted by peggy in 2010, Announcements, Marketing on December 21, 2010

Take Your Eye Off the Ball and You’ll be Left Playing Alone
 
I remember a poster in my dentist’ office when I was little. It read: “You don’t have to brush all of your teeth, just the ones you want to keep.”
 
This lesson stays with you for your entire life….if you let things go and don’t pay [...]

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Building Momentum for Your Membership Site

posted by peggy in 2010, Announcements, Marketing on December 17, 2010

Building Momentum for Your Membership Site
 
So you have created all of the features of your membership site. You have a great sales page and you have promoted it through colleagues and social media and you have some initial members. Now how do you get more traction once all of the pieces are in place? 
 
Whether your membership [...]

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How Only 243 out of 1,800 People Were Able to Attend Webinar

posted by peggy in 2010, Announcements, Marketing on December 14, 2010

How Only 243 out of 1,800 People Were Able to Attend Webinar
 
‘Twas the night before my webinar and all through the house, not a creature was stirring, not even my little doggies…
 
I had been preparing all week for my “How to Write Your Next (or first) Book In Record Time” webinar and I was determined [...]

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Are You Concerned Your Niche Market is Too Small?

posted by peggy in 2010, Announcements, Marketing on December 10, 2010

Are You Concerned Your Niche Market is Too Small?
 
 
When you have a talent for something it is natural to think of all the ways you can offer it to the largest number of customers. Often we think this way because (1) we want to share our knowledge with everyone, (2) we want a successful and high-profile [...]

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Can You Really Write a Book in a Weekend?

posted by peggy in 2010, Announcements, Marketing on December 7, 2010

Can You Really Write a Book in a Weekend?
 
It’s been done! 
 
I was my own real-life guinea pig and the project was a success! 
 
Believe it or not, I just finished writing my eighth book – in one weekend!
 
Now I cannot contain my excitement about my experience so I have created a FREE webinar to explain [...]

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How to Be Creative During Your Off-Season

posted by peggy in 2010, Announcements, Marketing on December 3, 2010

How to Be Creative During Your Off-Season
Many businesses see a natural ebb and flow of revenue at different times during the year. You can both be passive and accept this as part of doing business or you can be creative and generate buzz and profits during your slow times.
Nutri-Lawn is a landscaping company [...]

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Are You a Professional Student for Your Clients?

posted by peggy in 2010, Marketing on November 29, 2010

Are You a Professional Student for Your Clients?
 
Are you doing something every day to broaden your knowledge base? 
Don’t feel guilty if you have not added that to your already long list of things to do. Learning and growing your business does not have to feel like a heavy task in order to be effective. 
 
If you are [...]

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Maximizing Product Sales During the Holidays

posted by peggy in 2010, Announcements, Marketing on November 20, 2010

Maximizing Product Sales During the Holidays
 
Many entrepreneurs view the holidays as a slower time for product sales. Let’s face it you are competing with the traditional retail stores I would never recommend doing a book launch or internet campaign in the middle of December when people’s focus and energy are on other things. So if you [...]

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